this research project is very crucial study of the effect of segmentation in the target marketing of nbl plc enugu.to solve the research problem primary and secondary data were collected. &nbs...
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introduction background of the study banking transactions in some selected local government in enugu such as udi, ezeagu udoji is not new to us as we have been practicing this system for ov...
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the importance of personal selling cannot be over emphasized. this has informed this study which is on the impact of personal selling on the marketing of beverages. a case study of milo...
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the purpose of this project is to examine the impacts of self service on the performance of supermarkets. the study is divided into five chapters. in chapter one the impacts was i...
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sales promotion is much more diverse than either personal selling or advertisement firms defines it in different ways depending on what they want to achieve. association of market...
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this research project is aimed at determining the impact of promotional strategies of pharmaceutical firms on consumer patronage. the study was expected to reveal at the end of the day...
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this project work was on the distribution management in brewery industry (a case study of nigeria brewery plc). the objectives of the study were: to ascertain whether the com...
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marketing as a profession and an academic discipline has undergone a rebirth which has made its principle more embracing and positive in its everyday application in improving product innovatio...
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introductionbackground to the study we all believe in communication we also say that any management which endorses good communications in house and externally in enlightened. why anyone should be rega...
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the nigerian economy is filled with different kinds of services providing industries, ramping from the large ones like banks to very small ones such as hair saloon services. the deeperi...
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