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Marketing project topics, essays, seminar topics, thesis topics, and project topics in marketing

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Marketing Promotion As The Major Decision Area In Marketing

introductionengel et a (1983:1) defined promotion as a controller integrated porgramme of communication methods and materials designed to present a company and its products to prospective designed to...

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Consumer Protection And Drug Marketing In Nigeria

introduction drucker made his point thus, “that if after twenty years of marketing rhetoric consumerism could become a powerful movement proves that not much marketing has been practised....

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An Evaluation Of The Effectiveness Of Advertising In Changing Consumer Behaviour

introduction the dictionary of advertising (1993:32) defines advertising as follows:i. the process of calling the public attention to the availability of goods, services and causesii. the process...

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Impact Of Marketing Research In Small Scale Company (case Study Of Bianca Cosmetics, Enugu)

absractthe research is on the role of marketing in improving a company’s performance, a case study of bianca cosmetics company. in other to carry out the work effectively, some the following objecti...

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The Influence Of Advertising On The Marketing Of Consumer Goods. (a Case Study Of Nestle Plc In Lagos Metropolis)

on a daily basis, advertising messages are churned out to the general public through the electronic media, print media and outdoor media. the overall objective is to get the general public to...

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Consumer Protection Laws In Nigeria And Its Implications On Nigerian Consumers.

this research project focused on the consumer protection laws in nigeria and its implications on nigerian consumers. the researchers utilized both secondary primary data sources in orde...

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The Implication Of Creative Ideas To An Organization

new product development (npd) projects are typically managed through a series of screens, or gates, where ideas compete for resources. ideas are carved into projects, and these projects are re...

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Managing The Channel System In Petroleum Product Marketing In Enugu State.

this research set out to study the management of channel system in petroleum products marketing industry in enugu state of nigeria and specifically inquired into the major causes, of incessant...

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The Impact Promotion On The Marketing Of A New Services In Enugu Metropolis ( A Case Study Of Globa –com)

this study on the impact of promotion of the marketing of a new services with particular note on globa-com plc enugu was carried out some of the following objective.1. to determine the impact...

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Marketing Of Hotel Services In Enugu Metropolis (a Case Study Of Cordial Hotel Enugu)

introduction1.1 background to the studyin this country today, many business organizations are established and they strive for the actualization of profit making objectives. however, for any busi...

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