Banks are established to make profits. The customers or is it as a result of the service provided by these banks. It is the aim at this research to find out if banks apply the marketing concept....
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ABSTRACTWith the established changes in consumer behavior which influences product marketing strategies, stimulate the researcher to find out the sociological factors affecting customer’s behavior i...
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Management performance appraisals is one of the most important opportunities in effective delivery of the company’s set objective...
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