ABSTRACT This project is on the marketing of educational programme of tertiary institutions.A case study of the institute of management and technology (IMT), Enugu. The major objective of t...
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ABSTRACT This study centered on the Role of Nigerian Export Promotion Council (NEPC) in Export Promotion in Nigeria. The purpose was to establish the extent to which this organization has s...
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ABSTRACT This study was carried out by the researcher to examine and ascertain the role product advertising plays on sales volume of companies. The study examines the twin problems of incons...
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ABSTRACTMuch have been said and written about the marketing planning is very important in every manufacturing organizations. Planning gives an organization productive direction. To make ef...
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ABSTRACTThis research project seeks to examine the assistance of various brands of packed water in Enugu metropolis with a view of establishing what extent consumers preference of one brand of package...
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ABSTRACT This research work studied the role of advertising in the marketing of new Businesses (A case study of Shoprite Enugu). New business like other businesses is faced with or centres on the...
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AbstractThis research work is mainly on effectiveness of physical distribution of Chris sachet Water in Enugu metropolis. The data needed for this study was collected from employees, consumers of Char...
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ABSTRACTModern marketing companies are increasing, recognizing the value of an effective communication and promotion Programme for their entire public. This includes Beverage industries. Their product...
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This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu s...
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ABSTRACTThe purpose of this study is to highlight the strategy on how different product enhance sales performance in communication industries especially (GLO NIG LTD) and the general public. The most ...
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