ABSTRACT
The challenge created by the dynamic nature of the marketing environment has necessitated a total attention to the “place†variable or distribution is very important in that. It tries to make the product available at place and time of exchange.
It is on the above vein that this study was conducted, the research was to find the extent to which NBC Plc was effective and efficient in the distribution of their products.
The research was carried out in Enugu metropolis. The researcher made use of interviews, observation and questionnaires in collecting the primary data. The respondents were made up of consumers, distributions and company personnel.
TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgement
Abstract
Content
CHAPTER ONE
1.0 Introduction
1.1 General Background to the subject matter
1.2 Problems associated with the subject matter
1.3 Problem(s) that search will be concerned with
1.4 The importance of studying the area
1.5 Definition of important terms
1.6 Reference
CHAPTER TWO
2.0 Literature Review
2.1 The origin of the subject area
2.2 School of thought within the subject area
2.3 The school of thought relevance to the problem Of the search
2.4 Different method of studying the problem
2.5 Summary
2.6 Reference
CHAPTER THREE
3.0 Conclusion
3.1 Data presentation (highlight of the study)
3.2 Analysis of the data
3.3 Recommendation
3.4 Conclusion
3.5 Reference
Disclaimer: Note this academic material is intended as a guide for your academic research work. Do not copy word for word. Note: For Computer or Programming related works, some works might not contain source codes
CITE THIS WORK
(2013, 04). Improving Distribution Effectiveness In Marketing Operation.. ProjectStoc.com. Retrieved 04, 2013, from https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation
"Improving Distribution Effectiveness In Marketing Operation." ProjectStoc.com. 04 2013. 2013. 04 2013 <https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation>.
"Improving Distribution Effectiveness In Marketing Operation.." ProjectStoc.com. ProjectStoc.com, 04 2013. Web. 04 2013. <https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation>.
"Improving Distribution Effectiveness In Marketing Operation.." ProjectStoc.com. 04, 2013. Accessed 04, 2013. https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation.
- Related Works
- Transportation Problems In Multi-campuses In Higher Insttution Of Learning And Their Possible Solutions (a Case Study Of I.m.t Enugu)
- The Effect Of Social Responsibility On Business Organization In Enugu State (a Case Study Of Emene Rice Milling Company)
- Influence Of Staff Training And Development On Operations Of Non Governmental Organization (a Case Study Of Anammco Enugu)
- Analysis Of Development Capabilities Of The Nigerian Local Government System (a Case Study Of Idemili North Local Government Area)
- The Effect Of Advertising On Consumer Buying Behaviour In Enugu Metropolis (a Case Study Of Nigerian Bottling Company 9th Mile Enugu)
- Crisis Management In Nigeria Local Government (a Case Study Of Enugu North L.g.a)
- The Concept Of Profitablility Factors As A Guide To Policy Decision
- Strategies For Introducing A New Product In The Market (a Case Study Of Fanta Lemon Of Coca-cola Company In Enugu Metropolis)
- The Effect Of Retrenchment On The Moral Of Workers And Productivity (a Case Study Of Federal Radio Corporation Of Nigeria (frcn) Enugu Zone)
- Management And Control Of Inventory In A Manufacturing Organisation (a Case Study Of S. I. O. And Allied Industries Ltd Asaba)