ABSTRACT
The challenge created by the dynamic nature of the marketing environment has necessitated a total attention to the “place†variable or distribution is very important in that. It tries to make the product available at place and time of exchange.
It is on the above vein that this study was conducted, the research was to find the extent to which NBC Plc was effective and efficient in the distribution of their products.
The research was carried out in Enugu metropolis. The researcher made use of interviews, observation and questionnaires in collecting the primary data. The respondents were made up of consumers, distributions and company personnel.
TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgement
Abstract
Content
CHAPTER ONE
1.0 Introduction
1.1 General Background to the subject matter
1.2 Problems associated with the subject matter
1.3 Problem(s) that search will be concerned with
1.4 The importance of studying the area
1.5 Definition of important terms
1.6 Reference
CHAPTER TWO
2.0 Literature Review
2.1 The origin of the subject area
2.2 School of thought within the subject area
2.3 The school of thought relevance to the problem Of the search
2.4 Different method of studying the problem
2.5 Summary
2.6 Reference
CHAPTER THREE
3.0 Conclusion
3.1 Data presentation (highlight of the study)
3.2 Analysis of the data
3.3 Recommendation
3.4 Conclusion
3.5 Reference
Disclaimer: Note this academic material is intended as a guide for your academic research work. Do not copy word for word. Note: For Computer or Programming related works, some works might not contain source codes
CITE THIS WORK
(2013, 04). Improving Distribution Effectiveness In Marketing Operation.. ProjectStoc.com. Retrieved 04, 2013, from https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation
"Improving Distribution Effectiveness In Marketing Operation." ProjectStoc.com. 04 2013. 2013. 04 2013 <https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation>.
"Improving Distribution Effectiveness In Marketing Operation.." ProjectStoc.com. ProjectStoc.com, 04 2013. Web. 04 2013. <https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation>.
"Improving Distribution Effectiveness In Marketing Operation.." ProjectStoc.com. 04, 2013. Accessed 04, 2013. https://projectstoc.com/read/1493/improving-distribution-effectiveness-in-marketing-operation.
- Related Works
- An Evaluation Of Distribution Channel In The Logistics Management Of Petroleum Products (a Case Study Of Oando Plc Enugu)
- Public Relations As A Tool For Conflict Management In The Niger Delta Region (a Case Study Of Niger Delta Development Commission)
- The Problems And Prospect Of Establishing Small Scale Industry (a Case Study Of Garri Processing Industry Abakpa Nike, Enugu)
- Effect And Evaluation Of Leadership Styles And Its Efficiency (a Case Study Of Emenite Nigeria Plc Enugu State)
- Communication As A Managerial Tool For Efficient Organizational Performance (a Case Study Of Nitel Enugu)
- The Effect Of Communication Gap In The Achievement Of Organisational Goal (a Case Study Of Nigeria Bottling Company Onitsha)
- A Critical Appraisal Of The Strategies Of Exportation Of Made In Nigeria Goods Is A Topic Chosen From Marketing Field
- The Role Of The Management Accountant In Profit Maximization (a Case Study Of Emenite Plc)
- Problems And Prospect Of Marketing Petroleum Product In Nigeria (a Case Study Of Nigerian National Petroleum Corporation (nnpc)
- Stress And Frustration Among Nigerian Business Managers (a Case Study Of Star Paper Mills Nig. Ltd Aba, Abia State)