TABLE OF CONTENTS
Title page
Approval Page
Declaration Page
Dedication Page
Acknowledgement
Abstract
Table of Contents
CHAPTER ONE
INTRODUCTION
1.1Background of the Study
1.2Statement of the Problem
1.3Aims and Objectives
1.4Statement of Hypothesis
1.5Significance of the Study
1.6Scope of the Study
1.7Limitation of the Study
1.8Historical Background of the case Study
1.9Definition of Terms
CHAPTER TWO
LITERATURE REVIEW
2.1Market Segmentation Defined
2.2Market Segmentation in a Contemporary Consumer Market
2.3Bases of Segmenting Consumer Market
2.4Requirements for Effective Market Segmentation
2.5Industrial Markets Segmentation
2.6Segmentation Strategies
2.7Benefits of Markets Segmentation
2.8Problems of Market Segmentation
2.9Elements of Markets Segmentation Strategy
2.9.1 Analytical Approach in formultion of Market Segmentation
2.9.2 Production planning
CHAPTER THREE
RESEARCH METHODOLOGY
3.1Research Design
3.2Research Population
3.3Sample Size and Sampling Techniques
3.4Method of Garthering Data
3.5Justification of Method Used
3.6 Method of data Analysis
3.7 Justification of Instrument Used
CHAPTER FOUR
PRESENTATION OF DATA AND ANALYSIS
4.1Data Presenention
4.2 Data Analysis
4.3Tested of Hypothesis
CHAPTER FIVE
SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATIONS
5.1Summary of Findings
5.2Conclusion
5.3Recommendations
Bibliography
Personal Data
Questionnaire
Disclaimer: Note this academic material is intended as a guide for your academic research work. Do not copy word for word. Note: For Computer or Programming related works, some works might not contain source codes
CITE THIS WORK
(2014, 02). An Assessment Of The Impact Of Marketing Segmentation On Production Planning In An Orgarnisation (a Case Study Of United Wire Production Limited Kaduna).. ProjectStoc.com. Retrieved 02, 2014, from https://projectstoc.com/read/1980/an-assessment-of-the-impact-of-marketing-segmentation-on-production-planning-in-an-orgarnisation-a-case-study-of-united-wire-production-limited-kaduna
"An Assessment Of The Impact Of Marketing Segmentation On Production Planning In An Orgarnisation (a Case Study Of United Wire Production Limited Kaduna)." ProjectStoc.com. 02 2014. 2014. 02 2014 <https://projectstoc.com/read/1980/an-assessment-of-the-impact-of-marketing-segmentation-on-production-planning-in-an-orgarnisation-a-case-study-of-united-wire-production-limited-kaduna>.
"An Assessment Of The Impact Of Marketing Segmentation On Production Planning In An Orgarnisation (a Case Study Of United Wire Production Limited Kaduna).." ProjectStoc.com. ProjectStoc.com, 02 2014. Web. 02 2014. <https://projectstoc.com/read/1980/an-assessment-of-the-impact-of-marketing-segmentation-on-production-planning-in-an-orgarnisation-a-case-study-of-united-wire-production-limited-kaduna>.
"An Assessment Of The Impact Of Marketing Segmentation On Production Planning In An Orgarnisation (a Case Study Of United Wire Production Limited Kaduna).." ProjectStoc.com. 02, 2014. Accessed 02, 2014. https://projectstoc.com/read/1980/an-assessment-of-the-impact-of-marketing-segmentation-on-production-planning-in-an-orgarnisation-a-case-study-of-united-wire-production-limited-kaduna.
- Related Works
- A Critical Study On The Industrial Conflicts In An Organisation (a Case Study Of Guinness (nig) Plc Ikeja Lagos)
- Examination Of The Effect Of Industrial Relation Practice On Organizational Productivity In The Public Sector
- Monetary Policy And Inflation In Nigeria Economy
- The Challenges Of Post Consolidation In The Nigerian Banking Sector
- The Comparative Analysis Of The Accounting System Of The Private And Public Organizations. A Case Study Of Marlum Nigeria Ltd, Emene And Michael Okpara University Of Agriculture, Umudike Abia State.
- Public Sector Accounting In Nigeria (a Case Study Of Financial Control System In Enugu South Local Government Area)
- Fraud And Financial Malpractice As Leading Factor In Business Failure (a Case Study Of Emenite Industries Ltd, Enugu)
- Capital Budgeting In A Private Sector (a Case Study Of Nigerian Breweries)
- Taxation As An Instrument Of Economic Development In Nigeria
- The Criteria Of Borrowing And Repaying Business Loan As A Guide Towards Economic Development ( A Case Study Of First Banks Of Nigeria Plc Enugu Main Branch