Effects Of Uniform Pricing Policy In The Marketing Of Petroleum Products In Nigeria

The aim of this study is to examine and determine the effects of uniform pricing policy in the marketing of petroleum products in Nigeria. Data were collected from primary and secondary data.  The major data collection instrument is the questionnaire. The data were presented in table as frequency distribution and analyzed with frequencies and percentage.  Having analyzed the data, findings were made:  The existing pricing policy has resulted in uniform prices by the “Big 8” and different prices by independent marketers. The effects of the uniform pricing include: shortage of supplies relative to demand, diversion, bunkering and hoarding of petroleum products. Base on the findings the researcher therefore made the following recommendation. Firstly that the down sector should also be completely deregulated. More independent marketers should be given license to import and market the petroleum products. The government should create an enabling environment for this purpose. Foreign exchange should be made available to them adequately and all forms of tariffs should be removed from the imported products. The researcher concluded by saying that the protracted scarcity of petroleum products in Nigeria result from the breakdown of the refineries and the inadequate importation of the products into the country.

 

TABLE OF CONTENT

CHAPTER ONE: 

INTRODUCTION

CHAPTER TWO: 

LITERATURE REVIEW

CHAPTER THREE:  

RESEARCH DESIGN

CHAPTER FOUR: 

DATA PRESENTATION AND ANALYSIS

4.1 Questionnaire distribution and  return 

CHAPTER FIVE: 

SUMMARY OF FINDINGS