The Role Of The Broadcast Media In The Campaign Against Hiv/aids In Nigeria

ABSTRACT

The aim of  this study  is to ascertain the role  of Mass media in the campaign  against HIV/AIDS  in Nigeria. Factors such as media campaigns, AIDS  campaign  messages, sexual   behaviour and the extent in which  the campaigns  structures  the masses were  posed to establish their relative influence on the entire masses toward HIV/AIDS.

An empirical  survey diligently  conducted  from 82 Division  Barracks, Federal secretariat  complex and the Mass communication students  IMT. Enugu HND finals. Data were analysed to determine the effect on the mass media campaign against AIDS.

The findings  show that media campaigns have been observed  to be the  quickest means of eradicating the AIDS menace, as well as restructure the attitude of the masses through the use of condoms stickling to one partner and avoiding casual sex. 

 

TABLE OF CONTENTS

TITLE  PAGE

APPROVAL PAGE

DEDICATION

ACKNOWLEDGEMENT

ABSTRACT

CHAPTER ONE

INTRODUCTION

1.1BACKGROUND OF THE STUDY

1.2STATEMENT OF PROBLEM

1.3OBJECTIVE OF THE STUDY

1.4SIGNIFICANCE OF THE STUDY

1.5RESEARCH QUESTIONS

1.6RESEARCH HYPOTHESIS

1.7DEFINITION OF TERMS

1.8ASSUMPTION OF TERMS

1.9ASSUMPTION

1.10SCOPE & LIMITATION OF THE STUDY

CHAPTER TWO

LITERATURE REVIEW

2.1THE REVIEW

2.2THE MEDIA CAMPAIGN AGAINST AIDS

2.3ASSESSMENT OF THE MEDIA EFFECT

2.4SUMMARY OF THE LITERATURE REVIEW

CHAPTER  THREE

RESEARCH  METHODOLOGY

3.1RESEARCH  METHODOLOGY

3.2RESEARCH  METHOD

3.3RESEARCH  DESIGN

3.4RESEARCH  SAMPLE

3.5MEASURING INSTRUMENT

3.6DATA  COLLECTION

3.7METHOD  OF  DATA  ANALYSIS

3.8EXPECTED RESULT

CHAPTER FOUR

DATA  PRESENTATION AND ANALYSIS

4.1DATA    ANALYSIS

4.2ANALYSIS OF RESEARCH

CHAPTER FIVE

SUMMARY, CONCLUSION, IMPLICATION &  RECOMMENDATION

5.1SUMMARY

5.2CONCLUSION

5.3IMPLICATION OF FINDINGS

5.4RECOMMENDATION