ABSTRACT
This study was an assessment of the impact of public relations on crisis management.
Two instruments were used to collect data for this study. These were scheduled interview of the key administrators of the Nigerian National Petroleum Corporation. The public relations officer, the chief security officer, the union consultative committee were all interviewed. Opinion survey of the corporation was done using questionnaires.
The findings revealed that formal channels of public relations with the accompanied oral, written and mediated modes of public relations play a major role in crisis management. Mediation was also found to be an effective public relations approach in crisis resolution. It was found that informal channels of public relations are also important.
To create a cordial public relations climate in NNPC, the NNPC administration should practice human relations. This calls for community participation in decision making especially those that concern the community, through regular consultation with union consultative committee.
TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgement
Abstract
CHAPTER ONE
INTRODUCTION
1.1 Background of the study
1.2 Statement of the research
1.3 Objective of the study
1.4 Significance of the study
1.5 Research questions
1.6 Research hypothesis
1.7 Conceptual and operational definition
1.8 Assumptions
1.9 Limitation of the study
CHAPTER TWO
REVIEW OF LITERATURE
2.1 Source of literature
2.2 The review
2.3 The concept of PR
2.4 What is crisis
2.5 The theoretical frame work
2.6 Theoretical background
CHAPTER THREE
3.1 Research methodology
3.2 Research design
3.3 Research sample
3.4 Measuring instrument
3.5 Data collection
3.6 Data analysis
3.7 Expected results.
CHAPTER FOUR
4.1 Content analysis and data presentation
4.2 Test of hypothesis
4.3 Discussion of findings.
CHAPTER FIVE
5.1 Summary
5.2 Conclusion
5.3 Recommendation
5.4 References
Bibliography
Appendix
Disclaimer: Note this academic material is intended as a guide for your academic research work. Do not copy word for word. Note: For Computer or Programming related works, some works might not contain source codes
CITE THIS WORK
(2014, 12). Impact Of Public Relations On Crisis Management Of Multi-national Corporations (a Case Study Of Nnpc – Port Harcourt.).. ProjectStoc.com. Retrieved 12, 2014, from https://projectstoc.com/read/5593/impact-of-public-relations-on-crisis-management-of-multi-national-corporations-a-case-study-of-nnpc-ndash-port-harcourt-941
"Impact Of Public Relations On Crisis Management Of Multi-national Corporations (a Case Study Of Nnpc – Port Harcourt.)." ProjectStoc.com. 12 2014. 2014. 12 2014 <https://projectstoc.com/read/5593/impact-of-public-relations-on-crisis-management-of-multi-national-corporations-a-case-study-of-nnpc-ndash-port-harcourt-941>.
"Impact Of Public Relations On Crisis Management Of Multi-national Corporations (a Case Study Of Nnpc – Port Harcourt.).." ProjectStoc.com. ProjectStoc.com, 12 2014. Web. 12 2014. <https://projectstoc.com/read/5593/impact-of-public-relations-on-crisis-management-of-multi-national-corporations-a-case-study-of-nnpc-ndash-port-harcourt-941>.
"Impact Of Public Relations On Crisis Management Of Multi-national Corporations (a Case Study Of Nnpc – Port Harcourt.).." ProjectStoc.com. 12, 2014. Accessed 12, 2014. https://projectstoc.com/read/5593/impact-of-public-relations-on-crisis-management-of-multi-national-corporations-a-case-study-of-nnpc-ndash-port-harcourt-941.
- Related Works
- Audience Perception Of The Punch Newspaper Cartoons: A Study Of Caritas University.
- Cultural Implication Of Hiv/aids In Africa The Role Of Mass Media In Galvanization Support For The Fight Against The Scourge
- The Role Of Public Relations In A Corporate Organisation (a Case Study Of Nitel Plc Enugu)
- Effect Of Public Service Information Campaign On Examination Malpractice Prevention In Higher Institutions
- The Influence Of Mass Media On Children Mental Development
- Attitude Of Female Mass Communication Students Towards Journalism As A Career
- Practical Importance Of Social Philosophy To Mass Communication Student
- The Role Of The Press In A Democracy (the Press In Perpective)
- Public Relations, As A Tool For Eradicating Cultism In Nigerian Tertiary Institutions (a Case Study Of Institute Of Management And Technology (imt) Enugu
- Role Of Nigerian Television Authority In The Mobilization Of The Electorate For Political Elections (a Study Of 2011 Election In Makurdi Local Government Area, Benue State)