ABSTRACT
Product is a very important part of the marketing mix, and consumers want and satisfaction serve as the yardstick for creating it. Hence products must be designed with the market’s need in mind. This essay writing intends to look at the basis for planning changes in marketing strategy which allows a management to take a corrective course of action. As a matter of fact, products like human beings have life span and they can die. The danger in the death of an organization product is that it could result to the closure of the organization business operations. In the light of this, it is therefore a necessity for organizations to adopt the new product in order to remain in business and have a sustainable and a new market.
TABLE OF CONTENT
Title page i
Declaration ii
Approval page iii
Dedication iv
Acknowledgement v
Abstract vii
Table of Contents viii
CHAPTER ONE
1.1 Introduction 1
1.2 Objectives of the Essay 5
1.3 Significance of the Essay 6
1.4 Scope of the Essay 6
1.5 Limitations of the Essay 6
CHAPTER TWO
Literature Review 8
2.1 The Cost of Production of a new product 33
2.2 The Meaning of a new product 36
2.3 The Need for a new product development 37
2.4 The product development stages 37
2.5 The product life cycle and new product 40
CHAPTER THREE
Summary, Conclusion and Recommendations
3.1 Summary 43
3.2 Conclusion 44
3.3 Recommendations 45
Bibliography
Disclaimer: Note this academic material is intended as a guide for your academic research work. Do not copy word for word. Note: For Computer or Programming related works, some works might not contain source codes
CITE THIS WORK
(2014, 09). The Impact Of New Product Development In An Organization.. ProjectStoc.com. Retrieved 09, 2014, from https://projectstoc.com/read/3036/the-impact-of-new-product-development-in-an-organization-1416
"The Impact Of New Product Development In An Organization." ProjectStoc.com. 09 2014. 2014. 09 2014 <https://projectstoc.com/read/3036/the-impact-of-new-product-development-in-an-organization-1416>.
"The Impact Of New Product Development In An Organization.." ProjectStoc.com. ProjectStoc.com, 09 2014. Web. 09 2014. <https://projectstoc.com/read/3036/the-impact-of-new-product-development-in-an-organization-1416>.
"The Impact Of New Product Development In An Organization.." ProjectStoc.com. 09, 2014. Accessed 09, 2014. https://projectstoc.com/read/3036/the-impact-of-new-product-development-in-an-organization-1416.
- Related Works
- Goodwill Management In Nigerian Business Organization A Case Study Of Phinomar Feeds Nig. Ltd
- The Effect Of Monetary Incentive On Workers Performances In Nigeria Organization (a Case Study Of Imt Enugu)
- Urbanization A Problem To Food Production And Agricultural Development. A Case Study Of Enugu State
- The Importance Of Ethics And Social Rasponsibilities Of Business Organisation ( A Case Study Of Nigerian Bottling Company Plc Enugu )
- Time Management, An Effective Tool In Today’s Business
- Analysis Of The Impact Of Effective Communication In Increasing Organizational Productivity. A Case Study Of Nigerian Breweries Plc, Amaeke, Ngwo, Enugu, Enugu State
- Effect Corporate Image Management As A Strategy Of Enhancing Profitability (a Case Study Of Nigeria Bottling Company, Enugu)
- Effect Of Performance Appraisal In An Organizations (a Case Study Of National Electric Power Authority (n.e.p.a) Enugu District Office)
- The Effect Of Manpower Training And Development On Organization Goal Attainment (a Case Study Of Kaduna State University)
- Management And Operational Problems Of Rural Water Supply In Nigeria (a Case Study Of Water Corporation Awka)